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Kia achieves 5 lakh unit gross sales milestone in underneath three years | Autocar India

Written by Rashmi

India now accounts for six % of the carmaker’s international gross sales.

Kia India has crossed the 5 lakh gross sales milestone lower than three years since its entry into the Indian market. In keeping with Kia, it’s the shortest time taken for any carmaker to realize this milestone within the nation, and the corporate’s India operations now account for six % of its international gross sales.

  • Kia Seltos accounted for 59 % of gross sales 
  • Kia has dispatched a complete of 6,34,224 models from its India plant

Kia gross sales in India

Kia has been on a roll within the Indian market since its entry right here and that is evident by how briskly the carmaker has achieved this milestone. Kia crossed the 1,00,000 unit gross sales in July 2020, inside a yr of its launch, and was additionally the quickest carmaker to cross the 4,00,000 determine within the Indian market.

The Seltos SUV stays Kia’s largest vendor accounting for 59 % of the entire gross sales, with the Sonet accounting for an additional 32 %. The comparatively new Carens MPV contributed nearly 6.5 % promoting 30,953 models since its launch in February 2022. Kia’s extra premium and dearer Canival sells round 400 models monthly, in line with the carmaker.

Going by our FY22 gross sales evaluation, the Seltos was the second highest promoting mannequin after the Hyundai Creta within the midsize SUV house. The Sonet, then again, made it into the highest 5 within the compact SUV section.

From its manufacturing base in Andhra Pradesh, Kia has dispatched a complete of 6,34,224 models, together with exports. 

Motive behind Kia’s success in India 

Kia’s recognition in India shouldn’t be laborious to decode as they entered our market with the Seltos within the extremely profitable midsize SUV section, adopted by the Sonet within the much more well-liked compact-SUV section. Kia additionally took the struggle to Hyundai’s doorstep by way of tools supplied, which was supplemented by its placing exterior design and inside end high quality.

Kia additionally gave prospects a variety of powertrains – petrol, diesel and as many as 5 transmission choices. Kia additionally regularly up to date the mannequin line-up with new options and variants making their fashions related regardless of the arrival of newer rivals. 

The Kia line-up in India at present consists of the Seltos, Sonet, Carens, Carnival and the EV6 crossover. 

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Rashmi