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Mercedes Benz India appoints Santosh Iyer as MD, CEO | Autocar India

Written by Sunny Kumar

Within the firm’s 27-year historical past, Iyer would be the first Indian boss, and at 46, amongst its youngest; present MD& CEO Martin Schwenk takes cost of Mercedes Benz Thailand.

Mercedes-Benz India has introduced the appointment of Santosh Iyer as its new managing director and CEO. Santosh Iyer, who replaces Martin Schwenk, is the primary Indian – and, at 46, additionally the youngest – to take cost on the helm of affairs of Mercedes-Benz India.

Schwenk, after a profitable four-year stint in India, will take over as president and CEO of Mercedes-Benz Thailand. Each these appointments will likely be efficient from January 1, 2023. 

  • Martin Schwenk to take over as CEO of Mercedes Benz Thailand
  • Iyer took over as VP, gross sales and advertising in 2019

Schwenk has performed a key position in making Mercedes-Benz India future-ready by driving electrification and digitisation initiatives. The corporate assertion reads, “Below his stewardship, Mercedes-Benz India efficiently mitigated via the COVID-19 disaster. His imaginative and prescient, strategic collaborations, deep engagement with individuals, companions and clients, enormously contributed in constructing a future-ready, clear and extremely people-centric organisation.”

Schwenk commented, “I’ll personally keep in mind India for the heat and generosity of the individuals, our companions and clients. It’s really a dynamic market with immense potential and provides alternatives, making my stint enriching and rewarding. As the corporate transitions into an thrilling future with rising mobility tendencies and never-ending potentialities, I’m totally satisfied Mercedes-Benz will obtain new heights with the fervour, imaginative and prescient and dynamic management that Santosh drives in. His contribution to the model’s success story in India has been really exceptional and his exemplary management will steer the corporate efficiently into the long run.”

On his new position, Iyer mentioned, “I’m extraordinarily excited with the brand new duty and the chance to guide probably the most fascinating luxurious automobile model in India. Mercedes-Benz is on the cusp of transitioning to an thrilling, electrified future and it’s a privilege for me to steer the model, introduce rising tendencies and proceed to outline new benchmarks for our clients. We now have a implausible profitable staff comprising our colleagues and franchise companions with confirmed data, and I’m desirous to proceed this profitable story.”  

Santosh Iyer’s roles throughout Mercedes Benz India

Related to Mercedes-Benz India since 2009, Iyer has been at management roles throughout various capabilities, together with gross sales, advertising, buyer companies, communications and CRM. In 2016, he took up the duty as VP, buyer companies and retail coaching enterprise. Below his management, Mercedes-Benz considerably elevated its Buyer Satisfaction scores to grow to be No.1 in Aftersales Service satisfaction.

In July 2019, Iyer took over because the vice chairman, gross sales and advertising, efficiently main Mercedes-Benz’s digital transformation of the enterprise and reaching the best ever-online gross sales penetration. He demonstrated robust management in managing the enterprise and steering it to a worthwhile progress throughout the pandemic. Subsequently, he additionally performed an lively position in conceptualising and implementing the ‘Retail of the Future’ enterprise mannequin.

Mercedes Benz India data 56 p.c enhance in first-half 2022 gross sales

Within the ongoing calendar 12 months, Mercedes-Benz India continues to keep up its robust gross sales momentum and lead. At half-way stage, with 7,573 items offered in January-June 2022 (up 56 p.c YoY), Mercedes-Benz India has already achieved 67 p.c of its complete CY2021’s gross sales of 11,242 items. What’s extra, as of early July 2022, the carmaker had its highest-ever order financial institution of over 6,000 items.

About the author

Sunny Kumar