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TCS turns into Jaguar’s Method E title accomplice | Autocar India

Written by Gulati

Revealed On Nov 03, 2021 11:50:00 AM

Reorganisation will see Jaguar TCS Racing play an important function in creating EV tech for Jaguar Land Rover.

Jaguar’s Method E outfit will compete as Jaguar TCS Racing within the upcoming 2022 season, with Tata Consultancy Companies approaching board because the staff’s new title sponsor. Jaguar has additionally revealed its new livery together with some organisational updates.

  • TCS enters multi-year partnership with Jaguar Racing
  • Elevated collaboration between Method E staff and street automobile improvement

Jaguar TCS Racing reveals new livery

IT companies, consulting and enterprise options organisation, Tata Consultancy Companies will grow to be the title accomplice of Jaguar’s Method E staff as half of what’s revealed to be a “long-term, multi-year partnership”.

The agency has previously sponsored occasions such because the New York Metropolis Marathon, London Marathon and extra. Tata owns Jaguar Land Rover and this new partnership will construct on that present enterprise relationship. An announcement launched by the corporate states that TCS’ “expertise working with premiere gamers within the automotive worth chain” will show to be a worthwhile asset.

The rebranding of the staff additionally brings an all-new livery for 2022. The staff heads into Season eight on the again of its most profitable Method E marketing campaign. Along with drivers Mitch Evans and Sam Chook, Jaguar was second general within the 2021 Method E World Championship.

Each drivers stay onboard for the upcoming season, and Jaguar says it’s specializing in refining its I-TYPE 5 all-electric racer with software program revisions, to enhance vitality administration, tempo and effectivity. One other key focus space has been simulating and understanding the brand new qualifying format.

Method E tech to help JLR street automobile improvement

The staff can even be given extra prominence inside JLR’s recently-launched motorsport division. Underneath this, all of the Method E exercise will probably be used to check, develop, collaborate and share improvements, together with EV applied sciences, throughout JLR to help street automobile improvement.

Jaguar is hoping this enhanced collaboration will additional assist the model’s transition into an all-electric luxurious automobile firm from 2025.

As a part of the reorganisation, James Barclay takes on the function of managing director at Jaguar Land Rover Motorsport Restricted, along with his function as Jaguar TCS Racing’s staff principal. Jaguar Land Rover CEO, Thierry Bollore, turns into the chairman of the brand new organisation.

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