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TVS, BMW Motorrad lengthen partnership for future tech and EVs | Autocar India

Written by Ravi Kapoor

Revealed On Dec 15, 2021 07:05:00 PM

That is anticipated to end in unique merchandise from each producers on generally developed platforms.

TVS Motor Firm and BMW Motorrad have introduced that they’re extending and increasing their long-term partnership for the joint improvement of latest platforms and future applied sciences, together with Electrical Automobiles (EVs).

  • TVS and BMW will develop widespread platforms
  • First product of this prolonged partnership to debut within the subsequent two years
  • Collaboration has to this point resulted within the BMW G 310 R, BMW 310 GS and TVS Apache RR 310

TVS Motor Firm and BMW Motorrad partnership: extra particulars

TVS’ scope will embody the design and improvement of future BMW Motorrad merchandise and delivering world-class high quality, provide chain administration and industrialisation. Underneath this enhanced cooperation, each corporations have recognized a spread of merchandise and applied sciences to ship vital enterprise advantages.

BMW Motorrad and TVS will develop widespread platforms by mutually tapping into rising applied sciences sooner or later mobility house, holding in thoughts the necessities of buyer segments in numerous markets. Unique merchandise for each corporations will probably be developed on these widespread platforms after which retailed globally.

TVS will proceed to convey on board engineering prowess in design, manufacturing and provide chain capabilities and supply best-in-class high quality and financial benefit. The primary product by means of this cooperation will probably be showcased within the subsequent 24 months.

“Within the 9 years of our long-term strategic partnership, we’ve at all times cherished the widespread core values we share with BMW Motorrad – concentrate on high quality, engineering prowess, innovation and buyer satisfaction,” stated Sudarshan Venu, joint managing director, TVS Motor Firm.

“The brand new world of future mobility encompasses a robust play by means of alternate options, together with electrical mobility. Increasing this profitable partnership to EVs and different newer platforms will create alternatives to ship superior expertise and aspirational merchandise to world markets and convey worthwhile synergies to each corporations.”

In the meantime, Dr Markus Schramm, head of BMW Motorrad, stated, “We’re delighted to increase and broaden our cooperation settlement to incorporate long-term partnership and joint improvement of latest platforms and applied sciences, together with electrical autos. Our sturdy synergies have led to the event of spectacular choices within the sub-500cc section. For the reason that launch, BMW G 310 R and BMW G 310 GS single-cylinder fashions proceed to take pleasure in unrivalled recognition with over 1,00,000 world prospects. We sit up for the way forward for this cooperation.”

In April 2013, TVS Motor Firm and BMW Motorrad signed a long-term strategic partnership to fabricate sub-500cc bikes for the globe. This collaboration has resulted in three merchandise on the 310cc platform – the BMW G 310 R, BMW 310 GS and TVS’ Apache RR 310. With over 1,00,000 prospects, the merchandise have been properly accepted in all main markets just like the EU, USA, Japan, China and India.

Which product would you wish to see sooner or later from this collaboration? Do tell us within the feedback under.

About the author

Ravi Kapoor